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OUTSOURCED MARKETING FOR FAMILY & OWNER-LED SMES

Marketing keep losing out to whatever's urgent today?

Your own marketing department.  Senior strategy plus hands-on delivery without the need to hire and without it depending on whoever's free this week. We help family and owner-led businesses, including manufacturing, home improvement and FMCG, grow without losing what makes them special.

Quote "There is such a calmness in knowing someone has your back."

SOUND FAMILIAR?

You’ve built a great business. Your marketing hasn’t caught up.

It happens in whatever hour is left over, done by whoever's free. You, a junior team member, someone covering it alongside their actual job. That's not a discipline problem. It's what marketing looks like with no plan behind it and no one who owns it.

A plan changes that. Not more activity — a clear strategy, a named owner other than you, and marketing that finally feels like it belongs to the business, not to whoever has a spare hour.

Your own Marketing Department:
without the need to hire one

We're your outsourced marketing department that feels in-house. Providing senior level marketing strategy with the hands on delivery to make it happen.

We bring:

  • Clear, practical marketing strategy and planning

  • Reliable, hands on marketing support from people who understand manufacturing SMEs

  • A long term partner you can rely on

Whether you need a fractional marketing director, campaign support, or full delivery, we plug the gap.

Orange and white graph demonstrating the services offered by YMD

How we work

Foundations → Roadmap → Delivery

Money spent on ads or content before anyone's agreed what you're actually saying, and to whom, is money spent finding that out the expensive way. We build in this order because skipping steps is where marketing budgets go to die.

Strategy +
Delivery

Marketing Strategy & Delivery Icon

You get both big picture thinking and day to day delivery - from marketing strategy and planning to lead generation, retention planning and customer comms

Integrated 
Support

Marketing Integrated Support Icon

We  get to know your business as if it were our own.  Everything we do feels like it's coming from within your team.  Keeping the essence of your brand front and centre

Built for 
SMEs

Marketing Built for SMEs Icon

We focus on what works.  Straightforward, commercially focused support that helps you grow — with practical budgets and measurable results.

Marketing Powered by Military Spouses Icon

Driven, reliable and quick to get to grips with your business. 

Our military-spouse team brings clarity and calm efficiency to every project — so your marketing runs like clockwork.

Award Winning

South West England Prestige Awards: 2024/2025 Business Consultancy of the Year Award Winners Logo

Business Consultancy of the Year 2024

Heropreneur of the Year 2024 Finalist Logo

Heropreneur of the Year 2024

StartUp Awards Marketing Consultancy of the Year Finalist 2023 Logo

Marketing Consultancy of the year 2023

What our clients say

“Marketing was stealing time from me — and I wasn’t doing it well. Now we have structure, clarity, and content aligned to strategy. It’s a relief."

Gary, CN Glass

"We’ve doubled our turnover. Leads from the website have quadrupled. It’s night and day"

Helen, Streamlion

“YMD delivered one of the most strategic, focused marketing strategies I’ve ever seen — and I work in strategy.”

Latest Strategic Marketing News

Subscribe to the YMD Musings Newsletter

Your regular dose of marketing inspiration, actionable tips and practical insights designed to help you make confident, strategic decisions for your business.

As our architecture practice grew we realised that we needed to refocus, develop and implement a more strategic marketing strategy. Sophie has been instrumental in that process.

 

She very quickly understood our business, provided insightful market research, identified our core target markets and suggested positive strategies for expanding our networks and marketing reach in specific areas.

 

We are now more focused and feel that we are driving the business forwards positively. We wouldn't hesitate to recommend Sophie. She is thoroughly professional and a pleasure to work with.

KATE COOPER, ABSOLUTE ARCHITECTURE

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